Rocket55 Transforms Client Storytelling with Beautiful.ai

As a fast-growing digital agency, Rocket55 relies on clear, compelling storytelling to guide clients through strategy, performance insights, and long-term planning. But as the team expanded, creating consistent, on-brand presentations became increasingly difficult. That changed when Rocket55 adopted Beautiful.ai—bringing cohesion, speed, and professional-level design to every client conversation.

We spoke with Kaitlyn Benson, Director of Client Success, to learn how Beautiful.ai reshaped the agency’s workflow and elevated the way they present their work.

What presentations looked like before Beautiful.ai: A time-consuming, inconsistent process

Prior to using Beautiful.ai, the quality of Rocket55’s presentations varied widely. Each client success manager built decks differently, depending on their design skills and familiarity with the brand. Even with a brand guide in place, colors, fonts, and layouts often drifted from the agency’s visual standards.

“The hardest thing we could never get right before using Beautiful.ai was utilizing our own branding correctly. Even with a PowerPoint brand guide, someone would always manage to go outside the Rocket55 brand,” Benson says. Beautiful.ai locking down fonts and colors has been really beneficial.”

With client onboarding, prospecting pitches, quarterly and annual business reviews, and brand recommendations all requiring polished visuals, the team needed a way to standardize the process and ensure quality at scale.

A storytelling system that works across the team

Beautiful.ai now anchors the agency’s most important presentations—from onboarding decks outlining 60 and 90 day roadmaps, to strategy-led business reviews, to narrative-driven brand recommendations. For larger, high-impact conversations, the team uses Beautiful.ai to craft a cohesive storyline. For smaller, quick-turn meetings, they rely on lighter agenda formats—still guided by the same branded structure.

Benson explains, “Some people have great presentation-building skills; others don’t. Beautiful.ai makes everything more digestible and aligns with our storytelling approach.”

This shift unified Rocket55’s communication style, making every deck feel intentional, strategic, and aligned with the agency’s voice.

5 Hours of work, done in under 1 with Beautiful.ai

The turning point came when Rocket55 built out branded templates for each recurring presentation type. These templates include approved colors, fonts, layouts, and storytelling guidance—giving the entire team a reliable framework to work from.

“Using templates cut presentation creation time from about five hours to under an hour—including cleanup,” Benson explained.

The time savings is most dramatic during busy seasons like annual planning, when account managers may be preparing multiple client decks within days. Benson estimates Beautiful.ai helps them save roughly three hours per presentation, a margin that significantly reduces pressure on the team.

Brand control that scales with growth

Today, Beautiful.ai locks in every aspect of Rocket55’s brand identity, ensuring consistency no matter who builds the deck. Colors, logos, fonts, and background styles are all preset, eliminating guesswork and ensuring a polished final product every time.

The team also leans on the platform’s collaborative tools.

“The comment feature was a game changer. Being able to tag each other and collaborate directly in the deck has made the process so much smoother,” Benson shared.

Roughly 75% of Rocket55’s staff interacts with Beautiful.ai at some point during the year, making it a core part of their internal workflow.

Presentations with immediate impact

The shift hasn’t just benefited the internal team—clients love the elevated experience. Rocket55’s presentations are now more intentional, succinct, and visually compelling, helping clients quickly understand strategy and the value behind their investment. Benson said, “Leveraging Beautiful.ai helps our clients see the value of why they invest in Rocket55.”

Benson added that client feedback is consistently enthusiastic. “Clients ask us all the time what tool we’re using. They love the look of the presentations.”

These reactions validate the agency’s commitment to presenting work in a thoughtful and engaging way.

Benson leaves us with, “Beautiful.ai streamlines your storytelling capabilities across team members—regardless of their strengths or experience—and reduces production time so your team can focus on strategy instead of cumbersome PowerPoint updates.”

For Rocket55, Beautiful.ai is more than a presentation tool. It’s a storytelling engine—one that enhances clarity, strengthens brand identity, and dramatically improves the team’s efficiency.